ROBIN LISSAK, PhD, PwCConsulting partner and global leader of the firms B2E Solution Set, has spent the past twenty years working with large, complex organizations on technology-based business transformation. He has spent his career building products and companies that use interactive technology to solve business problems. A resident of South Orange, New Jersey, Dr. Lissak and his wife, Lisa, are the parents of two daughters, Ilana and Rachel. His interests include his wine collection, nineteenth-century art, and the familys four golden retrievers.