Value Dominant Logic: Helping Individuals and Their Companies to Succeed

ISBN-13: 9780367030575 / Angielski / Twarda / 2018 / 208 str.

Gautam Mahajan

Opis

This book provides and paints a much-needed broad and rich canvas in relation to a vital issue for the 21st century – value creation. The book provides executives and practitioners with considerable food for thought. It uses a variety of useful layouts and diagrams in order to provide many valuable ideas to put into practice.

O autorze

Gautam Mahajan is the thought leader in Value Creation strategy, general management and globalization He is the President of Inter-Link and Customer Foundation and the Founding Editor of global Journal, Journal of Creating Value. He conducts workshops on Value Creation, Customer Value, Pricing and Value, Creativity and Innovation, and globalization around the world and has taught courses on Value Creation at IIT Mandi, IIT Jammu, IIT Gandhinagar, IIT Delhi among others. Mr. Mahajan previously worked in the U.S. for 17 years with Continental Can, the world’s largest packaging company. He is one of the inventors of the PET petaloid bottle and noise control kits. He commercialized the half liter PET bottle, and aseptic products. He is the Past President of the Indo-American Chamber of Commerce; Chairman, PlastIndia Committee, Vice President All India Plastics Manufacturers Association, and a Trustee at Plastics Institute of America. He is the author of several books including, Value Creation: The Distinctive Guide for Business Leaders, Total Customer Value Management: Transforming Business Thinking, Customer Value Investment: Formula for Sustained Business Success and How Creating Value Makes You a Great Executive, all of which are best sellers. He holds 18 U.S. patents and has been a featured speaker at several international conferences in Amsterdam, Breda, Tokyo, Chicago, Berlin, Munich, Hong Kong, Orlando, Frankfurt, Antwerp, Shanghai, New York, Toledo, Boston among others.