1 On Evaluation 2 The Rationality of Values and Evaluations (Against the Humean Conception of Reason) 3 Is Reasoning about Values Viciously Circular? 4 The Fallacy of Respect Neglect 5 Multiaspectival Evaluation 6 On the Evaluation of Claims and Assertions 7 On Excellence 8 Levels of Optimality (Best for Me versus Best for Us) 9 Axiological Neutrality (Value Exclusion [Wertfreiheit] and Value Neutrality in Science) 10 On World Improvement