ISBN-13: 9781526445612 / Angielski / Miękka / 2020 / 368 str.
ISBN-13: 9781526445612 / Angielski / Miękka / 2020 / 368 str.
Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.