Travelers Behavior in Heritage and Leisure Tourism Market

ISBN-13: 9786202071260 / Angielski / Miękka / 2018 / 308 str.

Ramakrishna Bandaru

Opis

The present study on " Travelers Behavior in Heritage and Leisure tourism market should be helpful to the tourism organizations to develop the heritage and leisure tourism products as per the customers/tourists (both domestic and foreign) pre-visit, on-visit and post- visit opinion. Further, it is also useful to formulate separate tourism strategies as per the travelers opinions. The study aimed to identifying the difference between domestic and foreign tourist behavior in a scientific way.

O autorze

Dr. Bandaru Ramakrishna is a UGC Post Doctoral Fellow, Department of Commerce, Osmania University, Hyderabad-Telangana State, India. He has obtained his Master degree in both Commerce and Management areas from Osmania University and PhD from Osmania University from Commerce with the specialization of Tourism Marketing. He has 10 years experience.