Transform Your Business Into E

ISBN-13: 9781138470095 / Angielski / Twarda / 2017

Bennet Lientz

Opis

Surveys indicate that many E-Business efforts either fail or disrupt the basic business processes and transactions. E-Business is sometimes not aligned with the business or IT. This book covers E-Business from the review of the business at the start to expanding E-Business after it is live.

Spis treści

Part I E-Business Strategy; Chapter 1 Introduction; Chapter 2 Assess Your Business and IT Goals and Activities; Chapter 3 Develop Process and Transaction Plans; Chapter 4 Define Your E-Business Vision and Objectives; Chapter 5 Build Your E-Business Strategy; Part II E-Business Planning; Chapter 6 Perform Industry, Competitive, and Technology Assessments; Chapter 7 Determine Your E-Business IT Architecture; Chapter 8 Develop Your Outsourcing and ASP Approach; Chapter 9 Perform Marketing for E-Business; Chapter 10 Create Your Organization Approach for E-Business; Chapter 11 Establish Your Project and Program Management Approach; Chapter 12 Define Your E-Business Implementation Strategy; Part III E-Business Transformation; Chapter 13 Implement Quick Hits; Chapter 14 Coordinate Your E-Business Implementation; Chapter 15 Manage Your E-Business Operations;

O autorze

University of California, Los Angeles Los Angeles, California,
The Consulting Edge, Inc. Beverly Hills, California