Tourism in Central Asia: Cultural Potential and Challenges

ISBN-13: 9781771880558 / Angielski / Twarda / 2014 / 396 str.

Kemal Kantarci; Muzaffer Uysal; Vincent P. Magnini

Opis

This book will be a major resource for all academic researchers and practitioners interested in issues dealing with the development of tourism, its potential and challenges, and policy and regulatory issues in the Central Asian countries of Kazakhstan, Uzbekistan, Turkmenistan, Kyrgyzstan, and Tajikistan. These countries are gaining more attention as emerging destinations. There is limited research that focuses on these countries with respect to their potential and characteristics as tourism destinations. This book aims to be an invaluable source for both practitioners and academicians who are in international marketing and tourism. The central Asia region (also termed the Silk Road region) as an emerging destination is ripe for future tourism development. The region is rich with historical, cultural, and natural beauty that could provide significant utility to many potential visitors. This book brings together key writings on this topic in a single resource.

Spis treści

Preface. Exploring Tourism Potential in Central Asia. Competitiveness of Tourism Industry in Kazakhstan. Authenticity and Eco-Cultural Tourism Development in Kazakhstan: Potential and Challenges. Bukhara: The Princess of Cities. Khiva: A Conserved Heritage within the Sands. Merv: An Oasis Capital in the Ancient Paradise. Samarkand: Queen of All Cities. Cinema as Branding. Clustering Silk Road Countries Based on Competitiveness Factors in Tourism Industry. Visa Regimes and Regulatory Documents as an Obstacle for Tourism Development in Central Asia. Tourism in Kyrgyzstan. ICT Diffusion and the Digital Divide in Tourism: Kazakhstan Perspective. Perceptions of Foreign Investors on the Tourism Market in Central Asia. A Chronology of Central Asia. Index.