Tourism and Hotel Development in China : From Political to Economic Success

ISBN-13: 9780789012579 / Angielski / Twarda / 2005 / 322 str.

Hanqin Qiu Zhang

Opis

The authors (of the School of Hotel and Tourism, Hong Kong Polytechnic U., China) introduce the development and structures of the Chinese hotel and tourism industry, focusing on the period following the introduction of the open-door policy in 1979. After the presentation of background information on geography, population, culture, politics, and e

Spis treści

• Preface
  
• Chapter 1. Introduction: Background Information on China
  
• Geography
  
• Population and Culture
  
• Politics and Economics
  
• Tourism Development
  
• Chapter 2. Historical Review of Tourism
  
• Travel and Tourism Pre-1949
  
• Travel and Tourism Post-1949
  
• Chapter 3. China’s Inbound Travel
  
• Introduction
  
• Chronology of International Tourism Development in China
  
• Major International Tourism Markets in China
  
• Characteristics of the Foreign Tourist Inbound Market
  
• Major Destinations of International Tourists
  
• Popular Urban Tourist Destinations in China
  
• Chapter 4. Domestic Tourism
  
• Introduction
  
• Historic Development of Domestic Tourism in China
  
• Social, Economic, and Political Factors Affecting Domestic Tourism
  
• Characteristics of Domestic Tourism
  
• Development Potential of Domestic Tourism
  
• Conclusion
  
• Chapter 5. China’s Outbound Travel
  
• Introduction
  
• Economic Growth in Asia-Pacific and China
  
• Aspects of China’s Outbound Tourism
  
• Case Study: Outbound Travel to Hong Kong
  
• Conclusion
  
• Chapter 6. The Evolution of National Tourism Policies
  
• Introduction
  
• Tourism Serves As Part of Foreign Affairs (1949-1966)
  
• Tourism Serves As a Diplomatic Tool (1966-1978)
  
• Chapter 7. The Government’s Role in Developing Tourism in China
  
• Introduction
  
• 1978-1985
  
• 1986-1991
  
• 1992-2002
  
• Conclusion
  
• Chapter 8. Tourism Policy Implementation in China
  
• Introduction
  
• Concept of Policy Implementation
  
• Examination of Tourism Policy Implementation in China
  
• Two Patterns of Tourism Policy Implementation in China
  
• Opportunities and Difficulties in Tourism Policy Implementation
  
• Conclusion
  
• Chapter 9. China Travel Services
  
• Introduction
  
• Historical Development of Travel Services in China
  
• Development Characteristics of the Travel Services Industry
  
• Performance of Different Types of Travel Agencies
  
• Future of Travel Agencies
  
• Challenges and Opportunities Facing Travel Services in China
  
• Conclusion
  
• Chapter 10. World Hotel Development Trends and Their Influence on China’s Hotel Industry
  
• Introduction
  
• Western Chains’ Domination of the World Hotel Industry
  
• Hotel Company Business Formats
  
• Comparison of China’s and Foreign Hotel Companies
  
• Conclusion
  
• Chapter 11. China’s Hotel Industry Development Since 1978
  
• Introduction
  
• Growth in Size of China’s Hotel Industry
  
• Hotel Categories in China
  
• Hotel Ownership in China
  
• Comparisons by Hotel Size
  
• Key Influences on China’s Hotel Industry Development
  
• Conclusion
  
• Chapter 12. Hotel Chain Development in China
  
• Introduction
  
• Global Dominance of Chain Hotels
  
• Hotel Chain Development Strategies
  
• General Overview of Hotel Chain Operations
  
• Barriers to Hotel Chain Development
  
• Conclusion
  
• Chapter 13. Hotel Operations in China: Outsourcing
  
• Introduction
  
• An Overview of Outsourcing
  
• A Case Study in Shanghai
  
• Conclusion
  
• Chapter 14. Compensation and Incentive Management in Chinese Hotels
  
• Introduction
  
• Historical Development of Employee Compensation in China
  
• China’s Compensation Laws
  
• Labor Problems in Hotels
  
• New Strategy
  
• Conclusion
  
• Chapter 15. Employee Motivation in Chinese Hotels
  
• Introduction
  
• Present Job Market
  
• Work Motivation in Chinese Hotels
  
• A Survey of Ho

O autorze

Ray J Pine, Terry Lam *Deceased*, Hanquin Qui Zhang