ISBN-13: 9781606496725 / Angielski / Miękka / 2014 / 142 str.
This handy guide to excellent business communications is perfect for both college students and business professionals. Whether preparing for a career, launching a career, or advancing in a career, the savvy professional understands that every organization expects employees to be exceptional business communicators. Today's Business Communication: A How-To Guide For The Modern Professional, is the how-to guide that leads readers through the most frequently encountered business communications situations. Two business partners who are also business school professors share their combined thirty years of marketing and communication experience with readers in this accessible, entertaining, and informative guide. The authors enhance the readers' experience through anecdotes from clients and students.
This handy guide to excellent business communicationsis perfect for anyone, whether preparing for acareer, launching a career, or advancing in a career.Future savvy business professionals understand thatevery organization expects employees to be exceptionalbusiness communicators and this book will getyou there.Inside, the authors lead you through the most frequentlyencountered business communication situationswith a combined 30 years of marketing andcommunication experience. Their success will give youvery accessible, entertaining, and informative answersto your questions. Also included are real anecdotesfrom business professionals from different industries.