Time Shaping for Business Success

ISBN-13: 9780333639092 / Angielski / Twarda / 1995 / 228 str.

James J. Lynch

Opis

Time shaping in business is an approach designed for widening product appeal, extending markets and improving customer care. In this text the author describes around 100 ways in which new time chains can be shaped to reveal opportunities for gaining competitive advantage and business success. Drawing on his international experience as an executive and management consultant, he provides examples of time shaping from businesses as diverse as airlines and banks, offering 20 digests listing key points, together with a variety of projects to help readers to apply time shaping to their own businesses.

Spis treści

Preface - A New Era in Time - The Business of Time - The Fundamentals of Time Shaping - Time Shaping for Process Improvement - Time Shaping for Experience Enhancement - Time Shaping for Quality - Time Shaping at Work - Time Shaping in Marketing - Managing the Chain - The Shape of Time to Come - Bibliography

O autorze

JAMES J. LYNCH