Tiktok: Creativity and Culture in Short Video

ISBN-13: 9781509548927 / Angielski / Twarda / 2022 / 240 str.

Patrik Wikstrom

Recenzje

"The rise of TikTok as a short video platform is intriguing, particularly in the context of the American and Chinese ecosystems. This book offers an excellent primer to understand the technological, economic and socio-cultural drivers of this platform. Through the lens of user creativity and critical platform analysis, readers are enlightened about TikTok's coevolution with other mainstream platforms and their ever-changing affordances. An eye-opening introduction for students!"José van Dijck, University of Utrecht"Wonderfully compact and to the point. In one of the first comprehensive accounts of the short video turn, the authors succeed in grasping the very essence of TikTok."David B. Nieborg, University of Toronto

Spis treści

AcknowledgementsList of TablesList of FiguresIntroduction: Creativity and Culture in Short Video1 A Brief History of the Short Video Industry2 The TikTok Platform Infrastructure3 TikTok Communities4 TikTok Activism5 The TikTok Economy6 TikTok Governance7 The Future of TikTokNotesReferencesAppendix: InterviewsIndex

O autorze

D. Bondy Valdovinos Kaye is Postdoctoral Research Fellow at the University of Leeds.Jing Zeng is Senior Research and Teaching Associate at the University of Zürich.Patrik Wikström is Professor of Communication and Director of the Digital Media Research Centre at Queensland University of Technology.