ISBN-13: 9780333751381 / Angielski / Twarda / 2002 / 248 str.
ISBN-13: 9780333751381 / Angielski / Twarda / 2002 / 248 str.
Is it true that de Gaulle kept journalists at a distance because he disliked the press? Or was the press really against him, as always claimed? How did he exploit his own charisma on radio and television? This book explores the relationship between de Gaulle and the media during his presidency. The author examines de Gaulle's communications strategy and broadcasting policy, comparing his approach to public communications with that of past French leaders and contemporary American presidents.