The Valley of Heart's Delight: A Silicon Valley Notebook 1963 - 2001

ISBN-13: 9780471201915 / Angielski / Twarda / 2002 / 304 str.

Michael S. Malone; Jerry Sanders

Opis

The history of the heart of the high-tech world
Mike Malone is a journalist who has covered Silicon Valley for nearly twenty years. This book combines the best of his work from a variety of renowned publications to offer a true-to-life glimpse of the world's most important industrial community. These stories form a picture of a place at the center of cultural, economic, and technological advancement and the people who live there, from dot.com millionaires to everyday working people just trying to get by. Not confined to its present technological significance, the book looks at the rich history of the Valley and the future that awaits it. Meticulously researched and broad in scope, The Valley of Heart's Delight is the definitive biography of a place of massive cultural and political significance.
Michael S. Malone (Palo Alta, CA) joined the San Jose Mercury News in 1980 as the nation's first daily high-tech reporter. His writings on Silicon Valley earned him two Pulitzer Prize nominations. He has also written for the New York Times, the Boston Globe, the Dallas Morning News, the Wall Street Journal, and the Los Angeles Times. He is currently the Editor at Large for ASAP.

Recenzje

HOMETOWN BOY TELLS TALE OF HOW TECH REVOLUTION CHANGED WHERE WE LIVE

Michael S. Malone proudly casts himself as a native son of Silicon Valley.

In his latest book, he declares himself a "hometown boy" who is "desperate to understand the truth about his neighbors."

The Valley of Heart′s Delight: A Silicon Valley Notebook 1963–2001 tells the sweeping tale of Malone′s home turf the Santa Clara Valley that grew from a quaint collection of fruit orchards to the mythic birthplace of the digital revolution.

Overall, the book is an interesting and entertaining read, told with the dramatic flair even embellishment of a novelist.

While the subject is grand, Malone′s book is more akin to a personal scrapbook told through the eyes of a journalist born and raised in the Santa Clara Valley. Malone has been chronicling the region′s business and technology landscape for two decades.

"The Valley of Heart′s Delight" does not break new ground: The book is a collection of Malone′s previous writing, dating back to 1982. The articles originally appeared in publications such as the Mercury News, the New York Times, the Wall Street Journal, Forbes ASAP, Upside and Harper′s.

Like a scrapbook, "The Valley of Heart′s Delight" is an incomplete account. A reader looking for a definitive history and assessment of Silicon Valley will likely feel shortchanged. The book is something of a hodgepodge–– part historical tale, part novel, part non–fiction reporting, part memoir and part social commentary.

The 24 articles, or chapters, in the book are arranged roughly in chronological order by subject. They′re grouped into five major sections (Santa Clara Valley, Silicon Valley, Silicon Town, Silicon World and Silicon Home) that mirror the region′s development from agricultural roots to catalyst of a technology revolution that ripples ever more widely.

Malone expresses awe over the valley′s contributions to shaping modern life. "Each time I return from someplace in the world where I′ve been asked to describe the miracle of Silicon Valley, I still look down out the plane window and thrill at the miracle of the place, the little collection of suburban towns that changed history," he writes. It′s a place "so dynamic, so protean, and so maddeningly complex that I will never grow tired of it," he adds.

The earlier chapters of the book were the most enjoyable and illuminating. In one refreshing, well–crafted chapter, Malone relates the history of the Ohlone Indians who ruled the Santa Clara Valley for thousands of years before the Franciscans established their mission in 1777. He deftly contrasts the Ohlones′ concept of cyclical or circular time with the beginning of lineartime brought by Spanish settlers. The tempo has been accelerating ever since, reaching warp speed in today′s Silicon Valley, "where the daily obsession is to shave a microsecond from every transmission, revision and decision," Malone notes.

Other chapters range from the meeting of David Packard and William Hewlett as Stanford University students, to the birth of the microprocessor, IPO day for MIPS Computer Systems and the boyhood of Steve Jobs in a 1960s "silicon suburbia." These chapters, told with engaging narratives, provide glimpses into different eras and milestones of the modern Silicon Valley.

Malone′s strength lies in his deeply reported, richly detailed narratives. In one chapter, he traces his family roots back to Enid, Okla., where his great–grandfather had settled in an 1893 land rush. A century later, Malone visits Enid, finding evidence everywhere of the digital revolution that Silicon Valley started. It′s in the VCRs, computer labs and electronic security keypads of Enid High School. It′s in the electronics–laden digital watches, microwave oven, stove and video games of the house where his grandparents once lived. "My grandparents′ house now has more computing power than NASA did that day my grandparents sat on the mohair sofa with the doily antimacassars and watched Neil Armstrong step out on the moon," he concludes.

The Oklahoma chapter, along with the one on the Ohlone Indians, are the best in the book. They′re beautiful pieces of storytelling that show the arc of time and profound impact of technology. They weave together many elements that work on different levels.

And they demonstrate one of the author′s strengths the ability to think expansively about technology′s profound impact on society. For Malone, the hometown boy, Silicon Valley is much more than a place: It′s a state of mind and social force.

(Maria Shao, Mercury News)

Spis treści

Foreword.

Acknowledgement.

Introduction.

PART 1: SANTA CLARA VALLEY.

Chapter 1: Snow Tracks.

Chapter 2: The Mission Bell′s Toll.

Chapter 3: The Soul of the ′HP Way′.

PART 2: SILICON VALLEY.

Chapter 1: Microprocessor: First 25 Years.

Chapter 2: IPO Day.

Chapter 3: Bob Noyce: Inventor, Entrepreneur, Statesman.

Chapter 4: Silicon Suburbia.

chapter 5: The Macintosh Introduction.

PART 3: SILICON TOWN.

Chapter 1: The Real Secrets of Silicon Valley.

Chapter 2: Going Underground in Silicon Valley.

Chapter 3: Day of the Jackal.

Chapter 4: A Good Day to Contemplate the Rest of Life.

Chapter 5: Has Silicon Valley Gone Pussy.

Chapter 6: Seduction––From the Bitch Goddess, A Novel.

Chapter 7: Technofacism.

PART 4: SILICON WORLD.

Chapter 1: The Frontier of the Heart.

Chapter 2: Notes from a Distant Node.

Chapter 3: Bandon Beach.

Chapter 4: Pressing Their Cases Coast to Coast.

Chapter 5: Children of the (Once) Future.

Chapter 6: The Gildered Age.

PART 5: SILICON HOME.

Chapter 1: The Packard Way.

Chapter 2: Pixies Last Lesson.

Chapter 3: Second Sight.

Authors′ Biography.

O autorze

MICHAEL S. MALONE is an award–winning writer and Editor at Large of Forbes ASAP, the world′s largest circulation business and technology magazine. He also has a weekly column on ABC.com called "The Silicon Insider" and is the author of a number of books on business theory and history. As the nation′s first daily high–technology reporter for the San Jose Mercury News, Malone covered the rise of Silicon Valley. He is a regular contributor to The Wall Street Journal and has also been a columnist for the New York Times and a contributing editor for Upside and Fast Company.

Blurb

"I can′t think of a more acute observer of the wild Silicon Valley saga than Mike Malone. He has seen it all from up close."
–Tom Wolfe, author of A Man in Full and The Bonfire of the Vanities

"Mike Malone is to Silicon Valley what George Orwell was to the Spanish Civil War."
–Paul A. Gigot, Editorial Page Editor
The Wall Street Journal

"One hundred years from now, when people talk about Silicon Valley, they will be using Mike Malone′s words."
–Tom Siebel, Chairman and CEO, Siebel Systems

"Malone has done it again! By compiling these gems from the past, we can revisit his powerful insights for the future. Thank you, Mike Malone, for helping to shape this legend we call ′The Valley!′"
–Dr. Eric Schmidt Chairman and CEO, Google, Inc.

"In an area that has had too much hype, Mike Malone consistently provides the provocative, penetrating analyses and insights that brilliantly withstand the test of time. He is an impeccable source of enlightenment."
–Steve Forbes, President and Editor in Chief
Forbes Inc.

"An absolutely fascinating insight into life in Silicon Valley. It′s a beautiful combination of history, gossip, insight, and anecdote. It reads like a modern John Aubrey."
–Anthony Hopwood, Dean
Said Business School, Oxford University