The Six Month Fix: Adventures in Rescuing Failing Companies

ISBN-13: 9780471036265 / Angielski / Twarda / 2001 / 304 str.

Gary Sutton

Opis

"If you're the CEO of a struggling business, let's hope we never meet. I'm Gary Sutton, a turnaround guy. When I arrive you leave. Results usually get better and fast."-from the Introduction to The Six-Month Fix
Lessons on how to save a sick company from a top turnaround CEO
One of the business world's most sought-after "trauma specialists," Gary Sutton has salvaged nearly a dozen failing businesses, including everything from printing, garbage hauling, and burglar alarm companies to aerospace, satellite communications, and software firms. In The Six-Month Fix, Sutton takes readers behind the PR curtain to give them an intimate look at the situations he faced coming into several sick companies and how he fixed what ailed them. Writing in his trademark frank, funny, no-holds-barred style, he shares his war stories and the lessons he learned about what it takes to save a faltering business. Not for the faint of heart, The Six-Month Fix offers honest, straight-from-the-hip advice for managers in training for the business fight of their lives.
Gary Sutton (La Jolla, CA) sits on several private boards, is a Director of WebSense (WSBN-Nasdaq), and is the author of several books.

Recenzje

"...it is full of firecrackers that make some valuable points.." (Financial Times, 13 February 2002)

"...but this book is not typical and is well worth reading." (Eurobusiness, April 2002)

"...better than almost any fiction novel I have read...could keep even non–management glued to it for hours..." (M2 Best Books, 30 July 2002)

Spis treści

Introduction.

First Stop the Bleeding.

Turnaround Scams and Screwups.

Over and Over and Over Again, the Same Mistakes.

Make What Sells.

Raise a Flag, Any Flag.

Specialize Or Die.

Scorn Break–Even.

Slash Costs.

Jump–Start New Products.

Manage More than Lead.

Crawl into Your Customer′s Skin.

Cheap Is Such a Pretty Word.

Nudge Value Up.

Human Resources Is Neither.

Hustle the Hustlers.

Interview Smarter.

Cinderellas.

Second Opinions.

Contracts Are Sales Literature.

Downgrade Education.

Reverse Discriminate.

Walk the Floor.

Raise Pay, Cut Benefits.

Incentivize Everyone.

Tighten the Ship.

Publish a Firing Policy.

Beat the Union.

Fight Politics.

Dance with That Debt Devil, Arm′s Length.

Duck Computer Traps.

Kill Meetings.

Kick Down the Walls.

What′s Your Business?

Turnarounds Yes, Startups No, and Why.

One Bubble Off Plumb.

Eliminate Sex.

Attack Drugs and Alcohol.

Stop Gambling. Oh, Yes You Are.

Send God Back to Church.

Slash Consulting.

Use Lawyers Less.

Romance the Bankers.

Use the CPA as More than an Accountant.

Insurance Stupidity.

Challenge the Do–Gooders.

Break Laws Carefully.

The Turnaround Never Ends.

How It Feels.

Dressing Up the Stiff.

Promote Offbeat Thinking.

Cash Makes You Stupid.

Demand Straight Talk.

Create Real Plans.

Get Advertising Results.

Cut Costs By Raising Quality.

Manage from One Piece of Paper.

Invest Simply.

Negotiate Faster.

Flatten That Pyramid.

Watch for Trouble Signs.

Sell Harder.

Raise Ethics, Boost Profits.

Ride the Big Wave.

Seed You Culture with the Employee Manual.

Elephant Hunting.

Boards Suck: Here′s How to Cope.

Shareholders Only.

Author′s Track Record.

The 31 Steps That Convert Bleeders into Winners.

Index.

O autorze

GARY SUTTON has been a "turnaround CEO" for various firms, including printing, software, retail advertising, aerospace manufacturing, satellite communications, and online data storage. Currently, Sutton sits on two public and several private boards. Sutton also writes a column for a local business magazine, the T–Sector, and has authored several books.

Blurb

Acclaim for The Six–Month Fix

"Finally: a turnaround guide that explains the nontrivial difference between those who work for debtors and those who work for shareholders, and gives readers a peek at why most turnaround guys should not stay for long."
–– John Carrington, Chairman and CEO, WebSense

"Too many celebrate financial victory; too few dig into business tragedy. Ultimate success comes from saving the disasters, and this book tells exactly how."
–– Craig McCaw, Chairman, Nextel

"A solid turnaround guide from one who′s been there."
–– Peter Ueberroth, Chairman, Contrarian Fund

"Hard–hitting, practical thrusts."
–– Philip Thurston, Professor Emeritus, Harvard Business School

"Winning basics for sports, war, or business."
–– Don Drobny, Partner, Perot Systems

"Uncommon, in–your–face thinking that resurrects business."
–– Carole Rhoades, Vice President, Seaport Ventures

"Powerful. I reread it on trips."
–– Allan Shaw, Executive Director, MS Society

"Executives must read this."
–– Martha Demski, VP and CFO, Vical