The Sales Bible, New Edition: The Ultimate Sales Resource

ISBN-13: 9781118985816 / Angielski / Miękka / 2014 / 320 str.

Jeffrey Gitomer

Opis

The Sales Bible softbound - NEW EDITION WITH SOCIAL MEDIA ANSWERS Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work -- every day, in real-world selling situations. With over 200,000 copies of the previous editions sold, The Sales Bible was listed as one of -The Ten Books Every Salesperson Should Own and Read- by the Dale Carnegie Sales Advantage Program. Jeffrey Gitomer's column, -Sales Moves, - and blog, -SalesBlog.com- are read by more than four million people every week. His customers include Coca-Cola, BMW, Kimpton Hotels, Hilton, Wells Fargo Bank, IBM, Enterprise Rent-A-Car, Hewlett Packard, and hundreds of others. The Sales Bible is your personal, trusted, authoritative resource to reach your sales potential and shine like a star. Accept no substitutes. Here are a few highlights:

• The 10.5 Commandments of Selling
• Generate leads and close sales in any market environment
• Find 25 proven ways to set hard-to-get appointments
• Use top-down selling to fill your sales pipeline with prospects who are ready to buy now
• Ask the right questions to make more sales in half the time
• How to use the top social media platforms to create inbound leads and prove value

The Sales Bible has helped tens of thousands of salespeople all over the world reach their potential and close the deal -- and it can help you. So what are you waiting for?

Spis treści

Part 1 The Rules. The Secrets. The Fun. 35

Part 2 Preparing to WOW! the Prospect 93

Part 3 Please Allow Me to Introduce Myself 115

Part 4 Making a Great Presentation 137

Part 5 Objections, Closing, and Follow–up. Getting to YES! 153

Part 6 Woes and Foes 203

Part 7 All Hail the King . . . Customer 213

Part 8 Spreading the Gospel 221

Part 9 Networking . . . Success by Association(s) 243

Part 10 Prophets and Profits 257

Part 11 Up Your Income! 267

Part 12 Social Media 273

Part 13 Can I Get an Amen?! 287

Index 311

O autorze

JEFFREY GITOMER is a global authority on sales and customer loyalty, giving public and corporate seminars, running annual sales meetings, and conducting live and virtual training programs on selling, attitude, trust, customer loyalty, and personal development. Jeffrey gives over 100 presentations a year, and writes a weekly column that reaches more than four million readers and a weekly e–zine with over 500,000 subscribers. He was inducted into the National Speaker Association′s Speaker Hall of Fame in 2008.

Blurb

STOP CHASING SALES START ATTRACTING LEADS AND CUSTOMERS INSTEAD

The Sales Bible has helped salespeople all over the world reach their full potential. This NEW EDITION includes Jeffrey Gitomer′s personal social selling and social media game plan. This is the latest sales information from the global authority on sales and selling.

Jeffrey′s proven sales approach is even more effective with today′s customer. The Sales Bible, New Edition takes selling to a whole new level, refining his classic approach to reflect the new reality in the business, economic, and consumer realms, both online and face–to–face.

His mantra: "People don′t like to be sold, but they LOVE to buy" is the common thread and theme of the book. No manipulation, no time worn "close the sale" or "find the pain" tactics can be found here.

This is the complete guide to make connections, make appointments, make sales, and make money. It′s about loyalty, relationships, testimonials, and referrals real sales, real value, and real profit.

With easy to implement answers to the toughest questions, Gitomer′s real world, street–smart approach paves the way for success as readers realize their true and full potential, using the proven methods and strategies that really work in everyday sales situations. Readers will:

• Learn the 10.5 Commandments of Sales Success
• Discover the fundamental values of every great sales approach
• Implement daily brand–building techniques
• Make sales in any economic environment
• Translate relationships into referrals

Sales can often be a series of curveballs, so sales professionals need a mental catalogue of techniques that knock it out of the park every time. The Sales Bible, New Edition is the playbook every salesperson needs to be an MVP.