ISBN-13: 9781137370051 / Angielski / Twarda / 2014 / 238 str.
ISBN-13: 9781137370051 / Angielski / Twarda / 2014 / 238 str.
Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment.