The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age

ISBN-13: 9780367567071 / Angielski / Twarda / 2020 / 136 str.

Alison N. Novak

Opis

This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understand how users and organizations engage the 21st century global review economy.

O autorze

Alison N. Novak is an assistant professor at Rowan University in the Department of Public Relations & Advertising. Her work explores the intersections of digital media, public engagement, and policy. She is the co-author of Network Neutrality and Digital Dialogic Communication. Her work is featured on BBC Radio, Wired Magazine, and The Huff Post.