ISBN-13: 9781500166410 / Angielski / Miękka / 318 str.
The Money Chase has been the death of many good companies. There are a range of reasons why this is so. Some companies simply do not deserve funding - they are not an attractive investment opportunity. Others embark on the money chase too early. They haven't established the business base to justify funding. Still others are run by people who seem to like the money chase better than running the business. All of these reasons and more make embarking on the search for venture funding a perilous business which risks your company and all it may become. This volume is divided into two parts. The first is focused on Angel Investors. These tend to be early-stage investors of high net worth who are investing their own funds. The second part is focused on venture capitalists. These are individuals who generally invest in later stage companies and who are investing funds raised from institutional sources. My purpose in writing this book is to give you some sense of how to approach these two types of investors. I've tried to give you some insight into how they think and how they analyze opportunities for investment. It is my hope that you will come away from reading this book with a better understanding of how to approach investors, how to present to them and how to establish productive relationships with them after they have funded your company.