The Mind of Business Plan: Think Through Your Business Plan

ISBN-13: 9781479153442 / Angielski / Miękka / 2012 / 236 str.

MR Anshuman Sharma

Opis

I found a need in the market for would-be entrepreneurs who require a resource which is simple, short and to-the-point for creating a business plan. It should guide the entrepreneur at every stage of the process, while focusing on the startups. It should be able to help even the first time entrepreneurs. The most important activity in developing a business plan is to think through each point of potential business in depth then based upon that knowledge and information create a perfect write-up about the topic which would answer most of the queries of the reader. This book would help you by taking you through that process of thinking and writing. This resource would act as an indispensable resource for the entrepreneurs who have an idea and are looking forward to raise funds to start a company of their own. This would guide them in filling the gaps to have a complete clarity about their offering. The aim of convincing a potential investor through a business plan is secondary; the primary objective is to build a belief about the idea. During the process of developing a business plan you tend to explore almost all aspects of the proposed business. You need to search for the information and responses to the queries and objections raised during the process. Areas for which information is not available, you need to identify some logical assumptions using common sense, information and market models available. By the end of the process you are supposed to have visited every corner of the proposed venture. The weak idea would be rejected during the business plan development process, as either it would be a loss making proposition or it leads to unsustainable profits or looks illogical. Once you are convinced with the business idea and believe in it then it is much easier to convince the investors or other potential stakeholders. This book would provide you those guidelines to prepare a complete business plan. These guidelines would focus your energies onto the gaps to be filled, which you would do either by searching for more information or intensifying the depth of your discussions with your team. The material is organized in such a way that it would make you think through almost all aspects of your planned business. This book would only act a support system during your process of business plan development, while the major work would be undertaken by you and your team. It can point to the weak links and gaps but the responsibility of clarifying it would rest on your shoulders. If you want you can avoid certain complex issues, which you are not able to answer, but you need to understand that they would come back to you later in much fierce form. It would be better that all complex issues receive your special attention. This book would take you to every section and subsection of the business plan and guide your focus onto the issues to be discussed and detailed in the document.