The Innovation Zone: How Great Companies Re-Innovate for Amazing Success

ISBN-13: 9781857885798 / Angielski / Miękka / 2011 / 228 str.

Thomas M. Koulopoulos

Opis

For Steve Jobs and Bill Ford, Microsoft and 3M, a new business model of innovation has become the driving force behind their success. With strong leadership and a disciplined process, today's leaders are creating more than great products--they are taking the role of innovation beyond R