ISBN-13: 9781849465441 / Angielski / Twarda / 2016 / 488 str.
ISBN-13: 9781849465441 / Angielski / Twarda / 2016 / 488 str.
From various perspectives, this book's contributions explore the 'images' of the consumer in EU law. The images of the consumer form the foundation for various EU policies, more or less directly oriented towards the goal of consumer protection. The purpose of the book is to establish what visions of the consumer there are in different contexts of EU law, whether they are consistent, and whether EU legal engagement with consumer-related considerations is sincere, or merely instrumental to the achievement of other goals. Chapters discuss how consumers should be protected in EU contract, competition, free movement, and trade mark law. They reflect on the limits of the consumer empowerment rationale as the basis for EU consumer policy. Additionally, the book looks at the variety of concerns consumers might have, including the cost of goods and services, access to credit, ethical questions of consumption, the challenges of excessive choice, and the possibility to influence the content of regulatory measures, while exploring the significance of these issues for the EU's legislative and judicial process. (Series: Studies of the Oxford Institute of European and Comparative Law) Subject: European Law, Consumer Law, Competition Law]