The Guide to Successful Destination Management

ISBN-13: 9780471226253 / Angielski / Twarda / 2004 / 266 str.

Pat Schaumann

Opis

Get the most comprehensive guide to destination management From tours to transportation, from entertainment to local rules of etiquette, the destination management company (DMC) is the premier resource that utilizes the right venue, location, speaker, and vendor to ensure a highly professional and successful program. Choosing the right DMC can make - or break - an event. Written by an experienced destination manager and endorsed by the leading association of destination managers, The Guide to Successful Destination Management provides a one-stop resource for hotel and resort destination managers and meeting/event planners who want to find the best DMC for their customers. Throughout the pages of this book, event professionals learn how to identify, select, work with, and evaluate the DMCs that will most benefit their guests and their organization. From planning a simple meeting for a board of directors to a major citywide event, The Guide to Successful Destination Management clearly covers all the critical resources and outlines the necessary steps to ensure successful decisions every time. The Guide to Successful Destination Management features:

• Association of Destination Management Executives' (ADME) Accepted Practices and Guidelines
• Advice and guidance on everything from food and beverage to risk management and ethics
• Sample forms, letters, and contracts
• Real-world case studies
• A practical ethics quiz

Spis treści

Foreword.

Preface.

Chapter 1. Understanding Destination Management.

Chapter 2. Program Planning.

Chapter 3. Transportation Services.

Chapter 4. Tours.

Chapter 5. Child Care/Children′s Programs.

Chapter 6. E–business and Registration.

Chapter 7. Special Events.

Chapter 8. Food and Beverage.

Chapter 9. Additional Services.

Chapter 10. Pricing Strategies.

Chapter 11. Technology.

Chapter 12. Risk Management.

Chapter 13. Ethics.

Appendix 1: Sample Letter of Intent.

Appendix 2: Sample Contract for Services.

Appendix 3: Sample Schedules of Services.

Appendix 4: What to Look for when Chartering a Bus.

Appendix 5: Bus Safety.

Appendix 6: Excerpts from The Americans with Disabilities Act of 1990.

Appendix 7:  ADA Basics At–a–Glance.

Appendix 8: Planning a Pre–or Post–Convention Tour.

Appendix 9: Case Study: KiddieCorp, Inc.

Appendix 10: Meeting Contract Process Outline.

Appendix 11: Ethics Quiz.

Index.

O autorze

PAT SCHAUMANN, CMP, CSEP, DMCP, is President of MAC Meetings and Events, LLC, a destination management company with offices throughout the United States and Canada, and is President of Current Temp, LLC, a professional meeting and event temporary staffing solutions company that services customers worldwide. She is also President–elect, 2005 2006, of ADME.

Blurb

THE WILEY EVENT MANAGEMENT SERIES

How to evaluate and select the best destination management company

The most comprehensive guide to destination management

From tours to transportation, from entertainment to local rules of etiquette, the destination management company (DMC) is the premier resource that utilizes the right venue, location, speaker, and vendor to ensure a highly professional and successful program. Choosing the right DMC can make or break an event. Written by an experienced destination manager and endorsed by the leading association of destination managers, The Guide to Successful Destination Management provides a one–stop resource for hotel and resort destination managers and meeting/event planners who want to find the best DMC for their customers.

Throughout the pages of this book, event professionals learn how to identify, select, work with, and evaluate the DMCs that will most benefit their guests and their organization. From planning a simple meeting for a board of directors to a major citywide event, The Guide to Successful Destination Management clearly covers all the critical resources and outlines the necessary steps to ensure successful decisions every time.

The Guide to Successful Destination Management features:

• Association of Destination Management Executives’ (ADME) Accepted Practices and Guidelines
• Advice and guidance on everything from food and beverage to risk management and ethics
• Sample forms, letters, and contracts
• Real–world case studies
• A practical ethics quiz

The Wiley Event Management Series Series Editor, Dr. Joe Goldblatt, CSEP
The Wiley Event Management Series provides professionals with the essential knowledge and cutting–edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.