ISBN-13: 9780415542791 / Angielski / Miękka / 2012 / 144 str.
ISBN-13: 9780415542791 / Angielski / Miękka / 2012 / 144 str.
Examining the experiences of the globalising Korean automobile industry, with particular focus on the Hyundai Motor Company, this book provides an overview of the nature of the global automobile industry, before considering the globalisation processes that the Korean industry has undertaken.