ISBN-13: 9780199292226 / Angielski / Twarda / 2006 / 284 str.
ISBN-13: 9780199292226 / Angielski / Twarda / 2006 / 284 str.
How do businesses go beyond the prescriptive policies and make the shift from the "low road" of cost to the "high road" of innovation and value? This ground-breaking book, the combined insight of some of the best minds in management, presents a clear analysis of the context and the challenges and offers managers and consultants a range of ideas that could take their companies well beyond "business as usual."