The Evolution and Impact of Corporate Social Responsibility

ISBN-13: 9786208846671 / Angielski / Miękka / 152 str.

Jagadeesh Krishnan

Opis

Corporate Social Responsibility (CSR) refers to the integration of social and environmental concerns into business operations and interactions with stakeholders. It encompasses a wide range of activities, including fair labor practices, environmental sustainability initiatives, community engagement, and ethical governance. Essentially, CSR represents a company's commitment to conducting business in a manner that is ethical, sustainable, and beneficial to society as a whole.In today's business landscape, CSR has become an essential component of corporate strategy. The growing awareness of social and environmental issues among consumers and investors has shifted expectations, pushing companies to operate not just for profit but for the greater good. Engaging in CSR can enhance a company's brand reputation, improve customer loyalty, attract and retain top talent, and mitigate risks associated with social and environmental challenges. Furthermore, businesses that prioritize CSR are often seen as leaders in their industries, setting standards for responsible practices that can lead to competitive advantages.