ISBN-13: 9781847870612 / Angielski / Miękka / 2011 / 376 str.
ISBN-13: 9781847870612 / Angielski / Miękka / 2011 / 376 str.
Brings together the different areas within one text to offer a more integrative understanding of business and management, thereby addressing concerns about the fragmentation and 'silo' nature of traditional MBA teaching.