The Essential MBA

ISBN-13: 9781847870605 / Angielski / Twarda / 2011 / 376 str.

Susan Anderson Miller

Opis

For help preparing for, and support during your MBA course, The Essential MBA brings together a comprehensive overview of the main subjects taught on MBA and business and management programmes in one book. Each chapter is written by a specialized contributor and offers students a helpful introduction to each topic of study, including - Useful sections on research methods and study skills - Further reading recommendations and questions for reflection - A critical perspective of the subject matter; discussions of the underlying assumptions of mainstream theories; and reviews of alternative approaches. Covering many key areas of management, this text is an invaluable guide for MBA students, as well as offering a useful introduction for undergraduate and postgraduate students of business and management and practitioners interested in reflecting how some areas of current thinking relate to their own experience and practice.