ISBN-13: 9780815353355 / Angielski / Twarda / 2019 / 578 str.
ISBN-13: 9780815353355 / Angielski / Twarda / 2019 / 578 str.
In this updated edition of the industry staple, experienced media executive Jeffrey C. Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective on media distribution that can't be found anywhere else.