The Book Business

ISBN-13: 9780190628031 / Angielski / Twarda / 2019 / 184 str.

Mike Shatzkin; Robert Paris Riger

Recenzje

There are at least a dozen books that distinguish themselves by offering a broad perspective on the undertaking. The starting point has to be Mike Shatzkin's (and [Robert] Riger's) The Book Business: What Everyone Needs to Know... It's intended to be breezy—'a succinct and insightful survey of the industry in an easy-to-read question-and-answer format.' It succeeds.

O autorze

Mike Shatzkin has been a consultant to the book publishing industry and its trading partners on supply chain and digital change issues for more than four decades. His clients have included every major US publisher, many non-US publishers, retailers including Borders and Barnes & Noble, wholesalers including Ingram and Baker & Taylor, and a variety of printers, literary agencies, and digital startups. Robert Paris Riger (1961 - 2018) was a longtime publisher and author. He ran both major book club organizations before he was 30, co-founded the publishing consulting firm Market Partners International, and spent several years at Barnes & Noble building and leading the marketing for their Spark Notes program. He was most recently VP and Director of Pimsleur Language Programs at Simon & Schuster. Robert was fluent in several languages, including German and French, and experienced publishing's digital transition on the frontlines with Spark Notes and Pimsleur. He died unexpectedly a month after this book's manuscript was completed.