ISBN-13: 9780753509630 / Angielski / Miękka / 2005 / 224 str.
How to write them, how to pitch them. Whether you're buying or selling, launching a new brand or employing more staff, better plans will lead to greater results. Shows how to create a successful business plan, how to present the right plan for the right audience, and how to get the maximum benefit from minimum effort.