The Adoption of E-commerce in SMEs » książka
The Adoption of E-commerce in SMEs
ISBN-13: 9783639046731 / Angielski / Miękka / 2008 / 376 str.
The past decade has seen a 'push' by governments for small businesses to adopt and use e-commerce technologies. Part of many of these government initiatives has been for small businesses to form clusters or strategic alliances prior to adopting e-commerce so that they can compete with larger businesses. This study compares the adoption of e-commerce by small businesses that are part of an alliance with those that are not connected to any form of alliance. Two locations were investigated, Sweden and Aus-tralia. The results, which should be useful both to small business ow-ner/managers and relevant government agencies, show that while differences do exist, they are far from universal.
The past decade has seen a push by governments for small businesses to adopt and use e-commerce technologies. Part of many of these government initiatives has been for small businesses to form clusters or strategic alliances prior to adopting e-commerce so that they can compete with larger businesses.This study compares the adoption of e-commerce by small businesses that are part of an alliance with those that are not connected to any form of alliance. Two locations were investigated, Sweden and Australia. The results, which should be useful both to small business owner/managers and relevant government agencies, show that while differences do exist, they are far from universal.
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