ISBN-13: 9781874719281 / Angielski / Twarda / 2000 / 280 str.
ISBN-13: 9781874719281 / Angielski / Twarda / 2000 / 280 str.
Business and NGOs are seen by many to be locked in a perpetual war of values and ideologies. What this book demonstrates is that the war has moved on. Many companies are now engaging with their stakeholders - even those with which they have traditionally had antagonistic relationships - as part of their strategies for improved social and environmental performance.