Synchronization and Title Sequences: Audio-Visual Semiosis in Motion Graphics

ISBN-13: 9780367890391 / Angielski / Miękka / 2019 / 142 str.

Michael Betancourt

Opis

Synchronization and Title Sequences proposes a semiotic analysis of the synchronization of image and sound in motion pictures using title sequences. Through detailed historical close readings of title designs that use either voice-over, an instrumental opening, or title song to organize their visuals—from Vertigo (1958) to

Spis treści

List of Figures

Notes on the Author　

1. INTRODUCTION

The Development of Title Sequences

Primary Recognition

Emergent Identification

2. DIRECT SYNCHRONIZATION

The Synchronized

Naturalistic Synchronization

Diegetic and Non-Diegetic Synchronization

3. NATURAL ARTIFICE

The "Visual Music" Heritage

The Ideology of Synchronization

Illustrative Synchronization

4. COUNTERPOINT

Reservations about the "Talkies"

Counterpoint Synchronization

Quotational Counterpoint

5. SONGS AND VOICE-OVER

Music

Title Songs

Narrated Montages

6. CONCLUSIONS

The Statement of Synchronization

The Immanence of Ideology

The Role of Music and Theme Songs

Index

O autorze

Michael Betancourt is a theorist, historian, and artist concerned with digital technology and capitalist ideology. He is the author of The ____________ Manifesto, The History of Motion Graphics, Beyond Spatial Montage, Glitch Art in Theory and Practice , Semiotics and Title Sequences, and The Critique of Digital Capitalism. He has exhibited internationally, and his work has been translated into Chinese, French, German, Greek, Italian, Japanese, Persian, Portuguese, and Spanish, and published in journals such as The Atlantic, Make Magazine, CTheory, and Leonardo .