Succeeding at Business in Southeast Asia: Common Mistakes Companies Make

ISBN-13: 9780996729369 / Angielski / Miękka / 2020 / 176 str.

Eric Moraczewski

Spis treści

Introduction 1Chapter 1 The Importance of Relationships: How to Build and Maintain Them 10Chapter 2 The Role Culture Plays in Determining Economic Value 21Chapter 3 The Role Culture Plays in Determining Values and Ethical Standards and Practices 32Chapter 4 Gauging Market Potential: How to Spot Trends and Avoid Costly Errors43Chapter 5 Understanding the Power Structure: Who's Really in Charge? 56Chapter 6 Building Your Strategy: How to Determine Where You Want to Go 69Chapter 7 Designing Your Plan: What to Consider and How to Evaluate Them 80Chapter 8 Executing Your Strategy and Plan: The Implementation Phase 91Chapter 9 What to Consider When Making the Go/No Go Decision 103Chapter 10 Joint Ventures and Franchising: The Pros and Cons 114Chapter 11 An Asian Strategy for Small Businesses 124Chapter 12 Utilizing Resources: Where to Find the Information and Connections You'll Need 134Chapter 13 What You Should Take Home 147

O autorze

Eric Moraczewski (St. Louis, IL) is chief executive officer of Analyroi. Analyroi specializes in startup and turnaround work for public private partnerships, nonprofits and for profit businesses alike--focusing on strategic planning, financial strategy/analytics, fundraising strategy/planning and building partnerships to help build and turnaround organizations. Prior to joining Analyroi, Moraczewski is the Executive Director of Gateway Arch Park Foundation and the previous CEO of FDI Strategies, LLC. Over the course of the last 10 years Moraczewski has been involved in business on four continents, 20+ countries, and more cities than he can count. He has presented at conferences and seminars, primarily on Asia, and specifically on China, regarding private equity, how Chinese capital is affecting business in the United States, business opportunities in Asia, and human resource practices in Asia.