Strategy and Competitiveness in Latin American Markets: The Sustainability Frontier

ISBN-13: 9781784711412 / Angielski / Twarda / 2014 / 352 str.

Urs Jager;Vijay Sathe

Opis

Using a combination of thorough research and practical examples, Strategy and Competitiveness in Latin American Markets explains how the concept of the sustainability frontier that the book develops resolves the long-running debate on whether sustainability requires tradeoffs or not. Through its exploration of a variety of sustainability challenges and opportunities, along with various sustainability models, the authors show how the sustainability frontier can be expanded through disruptive innovation, the building of new skills and by other means to secure no-trade off solutions.