Strategy, Money and Technology in the 2008 Presidential Election

ISBN-13: 9780415669429 / Angielski / Twarda / 2011 / 328 str.

Costas Panagopoulos

Opis

The selections in this volume probe specific facets of the 2008 contest to provide in-depth analyses of key developments with respect to strategy, money and technology in the election cycle. The contributors are keen analysts of American elections and campaigns. The insights they provide grapple with key questions about the 2008 election and help to demystify aspects of the historic race.

Spis treści

1. Introduction  Part One: "Strategy and Choice in the 2008 Election"  2. Beyond the Battlegrounds? Electoral College Stratgeies in the 2008 Presidential Election  3. Context and Strategy in Presidential Campaigns: Incumbency and Political Climate  4. Grassroots Mobilization in the 2008 Presidential Election  5. Prejudice, Black Threat and the Racist Voter in the 2008 Presidential Election  6. The Contemporary Effects of Vice-Presidential Nominees: Sarah Palin and the 2008 Presidential Campaign  Part Two: "Money and Technology in the 2008 Elections"  7. Riding the Waves of Money: Contribution Dynamics in the 2008 Presidential Nomination Campaign  8. Looking Beyond the Voting Constituency: A Study of Campaign Donation Solicitations in the 2008 Presidential Primary and General Election  9. Filled Coffers: Campaign Contributions and Contributors in the 2008 Elections  10. The American Internet Voter  11. Can Online Videos Increase Turnout?: A Field Experiment Testing the Effect of Online Peer-Created Online Videos on Youth Turnout  12. Many Sources, One Message: Political Blog Links to Online Videos during the 2008 Campaign  13. Plugged In or Tuned Out? Youth, Race and Internet Usage in the 2008 Election  14. The Search is On: Googling "Barack Obama" and "Hillary Clinton" in the 2008 Democratic Primary  15. The Web 2.0 Election: Does the Online Medium Matter?  16. From Networked Nominee to Networked Nation: Examining the Impact of Web 2.0 and Social Media on Political Participation and Civic Engagement in the 2008 Obama Campaign

O autorze

Costas Panagopoulos is Assistant Professor of Political Science and Director of the Center for Electoral Politics and Democracy at Fordham University, USA.