ISBN-13: 9781473605381 / Angielski / Miękka / 2015 / 288 str.
Strategy is surrounded by myths and received wisdom, but it doesn't have to be that way. "Strategy Genius" brings together 40 proven pieces of research in one place and shows how to implement them to achieve success.
There is a raft of myth and hearsay around strategy as well as thousands of books, most of which disagree with each other. "Strategy Genius" presents a new and different approach. It cuts through the noise to bring you proven research from around the world, that you can use to reach your goals at work.
Richard Jones, a leading strategic and change consultant who has floated several companies, has read thousands of journal articles, books and pieces of research, so that you don't have to. He has pulled together the 40 most rigorous and compelling pieces to each form a chapter of "Strategy Genius." And each chapter not only describes the research, it also shows you how to take advantage of it in your work.
If you only ever read one book on strategy, read this one.