Strategies for the development of new products of family business

ISBN-13: 9783659525438 / Angielski / Miękka / 2018 / 64 str.

Maja Borovina; Zelimir Dulcic; Ivan Peronja

Opis

Family businesses are the basis of all stable economies, and in science they have not received the attention they deserve. The book researches the family business: its weaknesses and strenghts; treats and opportunities; the reasons for which management of family business may improve thinking. That would result in a better persisting to demanding business enviroment and directly enchance the global economic image.