ISBN-13: 9786138824985 / Angielski / Miękka / 2019 / 220 str.
Strategic management and human resources management are a series of decisions and actions that lead to the development of an effective strategy or strategies to achieve the objectives of the organization, especially in higher education. The strategic management represents a system of integrated processes related to the analysis of the internal and external environment and the formulation of an appropriate strategy, Including the achievement of a strategic advantage for the organization and maximizes its achievement in various business activities, especially in higher education and academia. Strategic management is the result of the evolution of the concept of strategic planning, expanding its scope and enriching its dimensions. Strategic planning is an element of strategic management, not strategic management because strategic management also means managing organizational change, managing organizational culture, managing human resources, and managing the environment. At the same time, strategic management is concerned with the present and the future at the same time, while strategic planning is a long-term prediction process, predicting what will happen and allocating General Ward.