"The term strategy has become so overused and ambiguous in meaning that crafting a coherent, actionable, and successful strategy is unclear and challenging and can lead to company and career shipwreck. Rich is a lighthouse providing process, tools, and guidance to help anyone navigate to a clear, focused, and actionable strategy. His knowledge, experience and examples of strategy in action are invaluable."--Martin Schray, Principal Program Manager, Microsoft CorporationIn his book Strategic, Rich distills the essence of strategy and strategic thinking into its constituent parts and provides a clear framework and guidelines to elevate these capabilities within an organization. While the concepts presented are clear and concise, discipline and commitment are required to apply them effectively. Rich provides readers with the tools necessary to execute and achieve their goals."--Michael Combs, President & CEO, CorVel Corporation"Rich simplifies strategy into a universal language that anyone from anywhere can understand. In a skills-based ecosystem, Strategic provides dozens of practical principles and tools for developing, applying, and communicating with clarity your ability to be strategic while others are tactical."--Jason Zeman, Director, Strategic Enablement Leader, Deloitte"In the 20+ years I have known Rich, he continues to push the boundaries on what strategy truly is and what it is not. His newest book, Strategic, continues this path in providing logical, useful, and understandable tools for any leader to enhance their strategic abilities to effectively navigate all areas of their business. It grabs your attention immediately and will catapult you into the world of strategic expertise."--Rob Schneider, Senior Vice President, Commercial Operations, Omron Healthcare"In his new book, Strategic, Rich Horwath presents a comprehensive guide and clear, relatable examples for strategic thinking in all facets of the business for leaders in any size organization. Drawing on his 25 years of expertise in the field of strategy, Rich outlines a clear framework for developing and executing successful strategies that will enable executives to create sound strategic direction to success. This book is a must-read for anyone seeking to improve their strategic thinking and planning skills and taking their leadership to the next level." --Shea Uebelhor, Co-Founder, Cayke
RICH HORWATH is founder and CEO of the Strategic Thinking Institute where he is a strategy facilitator, advisor, and coach to executive leadership teams. He is the New York Times and Wall Street Journal bestselling author of eight books on strategic thinking and rated the number one keynote speaker on strategy at national events such as the Society for Human Resource Management Strategy Conference. Rich has helped more than a quarter million people develop their strategic thinking and planning skills over the past two decades in pursuit of his vision to teach the world to be strategic.