Strategic Management Accounting: A Practical Guidebook with Case Studies

ISBN-13: 9789811057281 / Angielski / Twarda / 2017 / 261 str.

Wing Sun Li

Opis

This book serves as a guide to strategic management accounting. Starting with basic techniques and the latest strategic management approaches, the book then presents cases that show the techniques employed step by step.

Spis treści

Part I. Management Accounting Basics.- Chapter 1. Cost Behavior and Marginal Concepts.- Chapter 2. Cost-Volume-Profit Relationships, and Theory of  Constraints.- Chapter 3. Value Concepts.- Part II. Managing Customers.- Chapter 4. Customer Account Analysis.- Chapter 5. Strategic Customer Account Management.- Part III. Managing Competitors.- Chapter 6. Competitor’s Accounting.- Chapter 7. Game Theory in Strategic Pricing.- Part IV. Managing Value.- Chapter 8. Strategic Value Analysis.- Chapter 9. Business Valuation.- Chapter 10. Strategic Merges & Acquisitions.

O autorze

Dr Wing Sun Li is a teaching faculty at the Hong Kong Baptist University at Zhuhai of China. Prior to his teaching career, he had been practising in diverse industries for many years, of which 18 years were holding senior management (e.g. CFO, Vice President) in local /international firms. Dr Li gained in-depth knowledge in ICT, foods, and management consulting from various levels of practical experiences.Dr Li holds a doctoral degree in management and a CPA in Hong Kong for over thirty years. He had been a Chairman in North Asia Regional Board of CIMA (UK). Dr Li has publications in local journals and international journals, as well as a first author in a strategic managerial accounting reference book (in Chinese).