ISBN-13: 9781403912596 / Angielski / Twarda / 2003 / 233 str.
ISBN-13: 9781403912596 / Angielski / Twarda / 2003 / 233 str.
Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies. Working with real-life examples and based on rigorous theory, the author analyses key managerial decisions and shows how to ensure these enhance the company's long-term profitability. Mergers and acquisitions are great opportunities for strategic development, but they can also destroyer value. The author indicates how to judge on what side a specific case will fall.