ISBN-13: 9781138576704 / Angielski / Twarda / 2018 / 94 str.
ISBN-13: 9781138576704 / Angielski / Twarda / 2018 / 94 str.
Strategic change/transformation are words used very commonly in business parlance but rarely defined. Thus the correct perspective of viewing change and transformations is missing from management literature. How is change different from transformation? Do all changes lead to renewal? What are the characteristics of strategic changes?
This book re-addresses some of our current assumptions and understanding of change and transformation when viewed from both academic and business lenses. It looks at how strategic change and transformation can be brought about successfully in organizations specifically with the perspective from an emerging economy like India.