"I teach data-driven storytelling and communication to undergraduate, Ph.D. students, MBAs, and executives. Across all of these, storytelling with data is my core textbook and in every class, students want more from Cole--particularly in the form of hands-on remakes. I'm thrilled that I can now add Let's Practice! to my courses. Packed with examples and practical strategies, this is a must-have resource for anyone who needs to convey data, or to teach this critical professional skill to others."--Steven Franconeri, Professor of Psychology, Director of the Cognitive Science Program and the Visual Thinking Lab at Northwestern University"This book is stellar. Do not be fooled and think it is merely a set of practice exercises that augment the first book. Let's Practice! offers a treasure chest full of insights on change management, collaboration, leadership engagement, feedback, iteration, and how to think critically about what is important to the organization and its stakeholders. Cole offers clear, explicit instructions on how to define your audience, determine their needs, and craft narratives that engage and enlighten."--Steve Wexler, author of The Big Book of Dashboards
Acknowledgments viiAbout the author ixIntroduction xiChapter 1 Understand the context 1Chapter 2 Choose an effective visual 51Chapter 3 Identify & eliminate clutter 107Chapter 4 Focus attention 147Chapter 5 Think like a designer 191Chapter 6 Tell a story 235Chapter 7 Practice more with Cole 285Chapter 8 Practice more on your own 355Chapter 9 Practice more at work 375Chapter 10 Closing words 403Index 407
cole nussbaumer knaflic is founder and CEO of storytelling with data, an organization that helps individuals and teams become more effective data communicators through workshops, articles, podcasts and other resources. Learn more at storytellingwithdata.com.