Social Uses and Radio Practices: The Use of Participatory Radio by Ethnic Minorities in Mexico

ISBN-13: 9780367287702 / Angielski / Twarda / 2019 / 309 str.

Lucila Vargas

Opis

Combining concepts and methods from critical cultural studies with the Freirean approach to development, Lucila Vargas examines the social value of participatory radio and the possibilities and constraints that participatory radio stations hold for improving the living conditions and the sense of self-esteem of the poor in Mexico. This book provides an ethnographic account of the social uses of radio created by several Mexican ethnic minorities by examining the matrix of interactions between a government-sponsored participatory radio network and its indigenous audiences. Vargas specifically emphasizes how and why the politics of race, ethnicity, class, and gender shape the extent and quality of people's participation in development efforts, and she also considers the larger issue of the way subaltern ethnic groups appropriate and refunctionalize modem mass technology. This inquiry leads to a method for analyzing the cultural subtleties and social intricacies of the practices that emerge from participatory radio. Through a thorough investigation of two Tojolabal Maya communities in the highlands of Chiapas, Mexico, Vargas reveals the conflicts and challenging contradictions typical of many participatory radio stations. She finds that despite the rampant racism against indigenous peoples prevalent at the radio stations, groups like the Tojolabal Maya have found creative ways to make the best of the communication resources that this participatory project has made available to them.

Spis treści

List of Figures -- Preface -- PART ONE -- Contents -- The Social Value of Participatory Radio -- 1 Introduction -- Participation in Radio-for-Development, -- Mexican Indigenous Peoples, -- La Radio del Instituto Nacional Indigenista, -- Conceptual Blueprint for the Book, -- Notes, -- 2 Methodology -- Selecting the Case, -- Specific Aims, -- Research Methods and Techniques, -- Sample of the Audience Study -- Fieldwork8 -- Analysis, Interpretation, and Caveats1 -- Notes, -- PART TWO -- Indigenous Participation in Production Processes -- 3 Indigenous Peoples and Instituto Nadonal Indigenista -- Indigenous Ethnic Groups in Mexico -- Mexican Indigenismo -- Instituto Nacional Indigenista -- Notes, -- 4 The INI Network -- History of the Radio Cultural Indigenista -- The Network in the Early 1990s -- XEVFS, Radio Margaritas -- Notes -- 5 The Network's Staff and Other Actors -- Stations' Staff Profile -- The Staff of the Network's Headquarters -- Station Staff -- Relationships and Alliances -- The Daily Routines of Radio Margaritas' Staff -- Ideology and the Everyday -- Notes -- 6 The Programming of the INI Network -- Multilingual Broadcasting -- Programming Profile -- Notes -- PART THREE -- Audience Participation and Social Uses -- 7 Radio Margaritas' Target Audience: The Tojolabal Maya -- The INI Network's Audience -- The Tojolabal Maya -- Notes -- 8 Exposure, Listening, and Taste -- Exposure and Differential Modes -- of Involvement in Reception -- Patterns of Taste: Music -- From Live to Radio Broadcast Music -- Diversion Uses -- Radio Margaritas and the Construction of Reality -- Notes -- 9 Social Impact of Radio Margaritas -- Impact of Radio Margaritas -- on Local Information flows -- Radio Margaritas as Community Radio -- Notes, -- 10 Radio and Ethnodevelopment -- Tradition -- Improving Living Conditions -- Notes, -- 11 Outline of Radio Consumption Patterns -- Limitations to Exposure -- Users and Consumers -- Uses of Radio Margaritas' Music -- Enhancing the Local Information flow -- Radio Margaritas as Community Radio -- Traditions and the Reproduction of Culture -- and Society -- Improving Living Conditions -- 12 Participation, Racism, and Social Uses -- Indigenous Participation in the INI Network -- Unequal Participation: Project Beneficiaries -- Racism -- Collective Self-Esteem and Sustainable Development -- Social Uses -- Implications for the Use of Radio-for-Development -- Notes, -- Appendix 1: Conceptual Framework -- Concepts Drawn from Development Studies -- Concepts from Cultural Studies -- Latin American Media Research -- The Research on Latin American Participatory Radio -- Notes, -- Appendix 2: Interview Schedules -- Focus Groups Interview Schedule -- Audience Interview Schedule -- References -- About the Book and Author.

O autorze

Lucila Vargas