Social Media and the Islamic State: Can Public Relations Succeed Where Conventional Diplomacy Failed?

ISBN-13: 9780367173418 / Angielski / Twarda / 2019 / 98 str.

Ella Minty

Opis

This book examines how social media has transformed extremist discourse. Drawing on ISIS and their sophisticated use of social media platforms and PR concepts, it explores the ways in which the outfit was able to recruit, mobilise and spread fundamentalist propaganda in regions where it had little physical presence.

 

Spis treści

Foreword. Preface. Acknowledgements. List of Abbreviations. Introduction. 1. Literature Review 2. 21st Century Challenges: Internet and Social Media 3. A Failure in Public Engagement 4. Discussion and Analysis. 5. Conclusions 6. Afterword: Can Public Relations Succeed Where Conventional Diplomacy Failed? Bibliography. Index.

O autorze

Ella Minty is a PR practitioner, elected member of the CIPR council (2017–2018) and board member (2018).