Service Innovation

ISBN-13: 9781138314658 / Angielski / Twarda / 2019 / 102 str.

Esam Mustafa

Opis

This book discusses the impact of managerial practices and organizational culture on developing and implementing innovation in service organizations. The book seeks broader explanation and understanding of service innovation performance in the context of different service organizations types.

Spis treści

1. What is service? 2. What is innovation? 3. Innovation in service 4. Service innovation performance 5. The future of service innovation
Index

O autorze

Esam Mustafa is Professor at the Department of Management and Law at Vancouver Island University. He is also Academic Expert at the Department of Economics, Finance and Operations Management at Athabasca University. He is Chartered Manager, Operation Manager, Project Manager and Business Researcher with demonstrated working experience in the Higher Education and Management industries.