ISBN-13: 9781617289927 / Angielski / Twarda / 2011 / 272 str.
Semiotics is the study of sign processes (semiosis), or signification and communication, signs and symbols, and is usually divided into three branches: Semantics, Syntactics, and Pragmatics. This book discusses the theory and application of semiotics across a broad spectrum, and gathers research from around the globe.