ISBN-13: 9786208456177 / Angielski / Miękka / 2025 / 84 str.
Sales management in the 21st century requires a nuanced understandingof different sales models-each shaped by technology, market structure,consumer behavior, and socio-cultural factors. While digital platformsdominate today's headlines, traditional, network, and capillary(distribution-based) sales models continue to form the backbone ofcommerce in many global and local markets.