ISBN-13: 9783659002427 / Angielski / Miękka / 2012 / 116 str.
Media occupies the most vital position in a democratic setup and forms the very bedrock of democracy without which democracy is an aimless, futile exercise and never fulfill the aspirations of the people in real terms. The role of media in a democracy is as crucial as that of the politicians and should never be underestimated. The present media revolution has helped people in making an informed decisions and this has led to beginning of a new era in a democracy.As the Fourth Estate, they provide checks and balances on the activities of the three arms of government; as agenda-setters, they influence the issues on public agenda; as gatekeepers, they decide what information gets to the public; as watchdog, they represent the interests of the people against powerful interests; and as for multipliers, they add to the combat effectiveness of military commanders.